31 Comments
User's avatar
Anna's avatar

You're articulating something sharp here: how tightly productivity has fused with affect, and how “feeling productive” now governs so much of how we decide what counts, even at rest.

On your mention of habit trackers and bullet journaling, I've been exploring something adjacent and inverted: a “To-Feel List.” The aim is to:

1) debunk the internalized logic of those habits,

2) while subtly redirecting their structure toward something more emotionally and psychologically coherent.

https://frenchconnections.substack.com/p/a-humane-way-of-connecting-the-dots?utm_source=publication-search

It avoids alienating those already immersed in these systems while gently displacing their foundations. Something like to a subversive reappropriation.

It borrows the same mechanics—regular notation, anchored attention—but orients around what registered relationally. What surfaced. What nearly formed. To acknowledge, more than to process, and rather than to improve. It’s more difficult than I expected; the reflex to extract meaning kicks in fast.

In any case, your piece opened up space to keep questioning the foundations of these internal systems.

Expand full comment
Caroline Beuley's avatar

Helena!! This floored me, and you're so right. I definitely feel that there is no longer any end to the work day. Every minute of my days--including my weekends--there is that creeping feeling that I should be being productive, doing more than I'm doing. In the last year, I have attempted to be more deliberate about protecting leisure, but it feels depressing that I have to build leisure into my schedule as another to-do list item if I want to experience it, rather than it being the natural thing one does at the end of the day and the end of the week. Fascinating exploration!

Expand full comment
genie’s writing room 🥀's avatar

I love this. You’re right. We’re losing the right to “meaningful” leisure. The days I spend scrolling I feel awful. But I also don’t want to engage in my “meaningful” side hobbies to feel productive. Maybe we should just throw our phones in the river and do a reset.

Expand full comment
Emma Tranter's avatar

Oh this was great! Makes me think a lot about where social reproduction & labour in the “home” space comes into it too. Labour-saving tech innovations creating more work either by de-professionalising it or by raising standards! Cleanliness as proof of productivity! Idk I’m brain foggy to be as articulate as these other lovely comments but so much to chew on here, so fab!

Expand full comment
Helena Aeberli's avatar

Yes! Esp when the presentation of the self gets tied up with labour whole new sorts of social reproduction emerge I think. We should discuss irl

Expand full comment
Emma Tranter's avatar

Yes we should! Kate & Eleanor had a lot to say on this the other day too (of course!!)

Expand full comment
Helena Aeberli's avatar

Hivemind

Expand full comment
Emma Tranter's avatar

Divas assemble!

Expand full comment
Dylan Orosz's avatar

Endgame Capitalism is a helluva a drug.

Expand full comment
charlotte's avatar

love your pieces - just wondered do u not think reaction videos and the like counts as content that shows the consumption of content?

Expand full comment
Helena Aeberli's avatar

Ooh!! That’s such a great point I hadn’t thought of! Will have to think about this.

Expand full comment
Vampireshelley's avatar

Oh man: I had never contemplated that this aspect constituted part of the hellscape of our lives…

Expand full comment
Kufreabasi Eyo's avatar

Thoroughly enjoyed reading this

Expand full comment
Arsim's avatar

Scrolling lives in between tasks and has no end. This are two dangerous characteristics. Choosing two watch a movie or read this article are active decisions, while scrolling is passive. I can see how the active decision makes us feel better than just the passive consumption.

Expand full comment
Leo Pollack's avatar

I articulated to myself a few years ago how yucky it felt that I was consistently evaluating whether my days were “productive” or not. Thank you for putting out such a well researched and smart analysis on the subject.

Expand full comment
Drex Le Jaena's avatar

A book that elaborated the intersections of this piece: How to Do Nothing: Resisting the Attention Economy by Jenny Oddell.

Expand full comment
Helena Aeberli's avatar

Added to the tbr!

Expand full comment
Daniela's avatar

Helena as always this is so incredibly articulate and thought-provoking and intelligent! You've captured our current situation so perfectly and I really share that fear

Expand full comment
Helena Aeberli's avatar

Thank you ! 💓

Expand full comment
Sam Jennings's avatar

Good stuff, Helena, as always. I wonder if you've ready any Byung-Chul Han ("The Burnout Society" especially)?

Expand full comment
Helena Aeberli's avatar

Yes! I’ve found his work super thought provoking (as a good Foucauldian). I do see a lot of people online say his thought is often inconsistent and overly popular though, but I don’t have a philosophy background so I like how accessible his work is.

Expand full comment
Sam Jennings's avatar

Hell yeah. It's certainly not rigorous philosophy but I'd say it's too relevant and too full of good ideas to care!

Expand full comment
Emma Evatt's avatar

Have you read Pieper’s Leisure: the Basis of Culture? This was an excellent essay , I’m keeping it saved for future reference

Expand full comment
Molly's avatar

reading this and then ticking read substack articles off my todo list... uhhh

Expand full comment
Chiara's avatar

Holy shit this essay was excellent and took me back to what I was learning in university nearly a decade ago, when this was really just starting to ramp up..and look at us now! I think about this all the time, especially the labor we put into these tech platforms (including substack) having us do the work for them to make money :’) it’s a wild word out here 🙃

Expand full comment